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Uncovering the service profit chain in the casino industry Journal article
INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2017,Volume: 29,Issue: 11,Page: 2826-2846
Authors:  Catherine Prentice;  IpKin Anthony Wong;  Desmond Lam
Favorite |  | TC[WOS]:8 TC[Scopus]:9 | Submit date:2018/10/30
Marketing  Management  Literature Review  Tourism And Hospitality  Service Profit Chain  Casinos  
MOOCs in China: A Review of Literature, 2012–2016 Book chapter
出自: New Ecology for Education — Communication X Learning, Singapore:Springer, Singapore, 2017, 页码: 21-32
Authors:  Li, Xiaoqin;  Chen Yanyue;  Gong Xiaojing
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/07/22
Mooc  Massive Online Open Course  China  Literature Review  
A Gender-Focused Review of the Effect of Message Source Attractiveness on Persuasion: Implications for Marketers and Advertisers Journal article
The European Journal of Communication Research, 2017,Volume: 42,Issue: 2,Page: 195–237
Authors:  Pornpitakpan, Chanthika;  Qiuling Li;  Siu Fong Isabel Fu
Favorite |  | TC[WOS]:0 TC[Scopus]:2 | Submit date:2019/09/06
Source Attractiveness  Attitude Change  Persuasion  Persuasive Communication  Literature Review