UM

Browse/Search Results:  1-1 of 1 Help

Filters                
Selected(0)Clear Items/Page:    Sort:
Effects of functional green advertising on self and others Journal article
PSYCHOLOGY & MARKETING, 2018,Volume: 35,Issue: 5,Page: 368-382
Authors:  Mo, Ziying;  Liu, Matthew Tingchi;  Liu, Yongdan
Favorite |  | TC[WOS]:16 TC[Scopus]:16 | Submit date:2018/10/30
consumer environmental concern  green advertising  individualism-collectivism  third-person effect