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Customer Responses to Arts Festivals: The Effects of Relationship Marketing on Cultural Activities Book chapter
出自: Handbook of research on the impact of culture and society on the entertainment industry:PA: IGI Global Publishing, 2014, 页码: 350-370
Authors:  Angela Wen-Yu, CHANG
Favorite |  | TC[WOS]:0 TC[Scopus]:1 | Submit date:2019/09/27
Customer responses to arts festivals: The effects of relationship marketing on cultural activities Book chapter
出自: Handbook of Research on the Impact of Culture and Society on the Entertainment Industry, United States of America:IGI Global Publishing, 2014, 页码: 350-370
Authors:  Angela Chang
Favorite |  | TC[WOS]:0 TC[Scopus]:1 | Submit date:2019/06/18