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Task Execution Quality Maximization for Mobile Crowdsourcing in Geo-Social Networks Journal article
Proceedings of the ACM on Human-Computer Interaction, 2021,Volume: 5,Issue: CSCW2
Authors:  Wang, Liang;  Yu, Zhiwen;  Yang, DIngqi;  Wang, Tian;  Wang, En;  Guo, Bin;  Zhang, Daqing
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2021/12/08
cooperative co-evolution  geo-social networks  mobile crowdsourcing  task propagation model  
Crowdsourcing to design a marketing package to promote a WHO digital mental health intervention among Chinese young adults Journal article
Internet Interventions, 2021,Volume: 25
Authors:  Ling, Rui;  Sit, Hao Fong;  Balaji, Suvasini;  Lam, Agnes I.F.;  Latkin, Carl A.;  Tucker, Joseph D.;  Hall, Brian J.
Favorite |  | TC[WOS]:0 TC[Scopus]:1 | Submit date:2021/12/08
Chinese  Community  Crowdsourcing  Designathon  Digital mental health  WHO  
Marketing Communist Party membership in China Journal article
Public Choice, 2021,Volume: 188,Issue: 1-2,Page: 241-268
Authors:  Han, Li;  Li, Tao
Favorite |  | TC[WOS]:0 TC[Scopus]:1 | Submit date:2021/12/08
Authoritarian regimes  China  Party recruitment  Political selection  
Influencing Factors and Countermeasures to Promote the Large-scale Development of Rural Solar Houses in China Conference paper
IOP Conference Series: Earth and Environmental Science
Authors:  Li, Xuesong;  Dong, Yaowu;  Li, Chenchen;  Wang, Zijie
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2021/12/08
Family life cycle and preferences for a mega-sporting event package: The case of the 2018 PyeongChang Winter Olympic Games Journal article
Tourism Economics, 2021,Volume: 27,Issue: 3,Page: 548-568
Authors:  Kim, Hyesun;  Baek, Jooa;  Choe, Yeongbae
Favorite |  | TC[WOS]:1 TC[Scopus]:0 | Submit date:2021/12/08
choice experiment  event package  family life cycle  mega-sporting event  preference  
Simultaneous Benefit Maximization of Conflicting Opinions: Modeling and Analysis Journal article
IEEE Systems Journal, 2020,Volume: 14,Issue: 2,Page: 1623-1634
Authors:  Yang, Lu Xing;  Li, Pengdeng;  Yang, Xiaofan;  Xiang, Yong;  Tang, Yuan Yan
Favorite |  | TC[WOS]:8 TC[Scopus]:6 | Submit date:2021/12/06
Benefit Maximization  Conflicting Opinions  Differential Game Theory  Nash Equilibrium  Opinion-pushing Strategy  
Vlog and brand evaluations: the influence of parasocial interaction Journal article
Asia Pacific Journal of Marketing and Logistics, 2019,Volume: 31,Issue: 2,Page: 419-436
Authors:  Liu,Matthew Tingchi;  Liu,Yongdan;  Zhang,Lida L.
Favorite |  | TC[WOS]:18 TC[Scopus]:20 | Submit date:2019/08/01
Brand affect  Brand management  Brand preference  Branding strategies  Celebrity endoresement  Consumer behaviour  Parasocial interaction  Perceived brand quality  Promotions management  Vlog  
Standing out from the crowd – An investigation of the signal attributes of Airbnb listings Journal article
International Journal of Contemporary Hospitality Management, 2019,Volume: 32
Authors:  Bin Yao;  Richard T.R. Qiu;  Daisy X.F. Fan;  Anyu Liu;  Dimitrios Buhalis
View | Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:26 | Submit date:2019/09/10
Signaling Theory  Big Data  Airbnb  Binomial Logistic Model  Booking Probability  Sequential Bayesian Updating  Sharing Economy  
A dynamic discount pricing strategy for viral marketing Journal article
PLOS ONE, 2018,Volume: 13,Issue: 12
Authors:  Zhong, Xiang;  Zhao, Juan;  Yang, Lu-Xing;  Yang, Xiaofan;  Wu, Yingbo;  Tang, Yuan Yan
Favorite |  | TC[WOS]:5 TC[Scopus]:4 | Submit date:2019/01/17
Implicit Messages Regarding Unhealthy Foodstuffs in Chinese Television Advertisements: Increasing the Risk of Obesity Journal article
International Journal of Environmental Research and Public Health, 2018,Volume: 15,Issue: 1
Authors:  Chang,Angela;  Schulz,Peter J.;  Schirato,Tony;  Hall,Brian J.
Favorite |  | TC[WOS]:5 TC[Scopus]:6 | Submit date:2019/06/18
Advertising Appeals  Advertising Tactics  Big Foods  Branding Strategy  Food Marketing  Global Brands  Obesity