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Ranking of choice cues for smartphones using the Best–Worst scaling method Journal article
Asia Pacific Journal of Marketing and Logistics, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Pinto,Luis;  Kaynak,Erdener;  Chow,Clement S.F.;  Zhang,Lida L.
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Best–Worst scaling method  Buying decision process  Chinese context  Product attributes  Ranking of importance  Smartphone  
Ranking of Choice Cues for Smartphones Using the Best-Worst Scaling Method Journal article
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Luis Pinto;  Erdener Kaynak;  Clement S.F. Chow;  Lida L. Zhang
Favorite  |  View/Download:0/0  |  Submit date:2019/09/17
Smartphone  Chinese Context  Best-worst Scaling Method  Buying Decision Process  Product Attributes  Ranking Of Importance  
Role of adaptive selling and customer orientation on salesperson performance: Evidence from two distinct markets of Europe and Asia Journal article
Journal of Transnational Management, 2016,Volume: 21,Issue: 2,Page: 62-83
Authors:  Kaynak,Erdener;  Kara,Ali;  Chow,Clement S.F.;  Laukkanen,Tommi
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Adaptive selling  cross-country investigation  customer orientation  Finland  Macau  salesperson performance  
Slotting Allowances in China: Perspectives of a Large Manufacturer Versus a Large Retailer in the China Grocery Market Journal article
Journal of Marketing Channels, 2015,Volume: 22,Issue: 1,Page: 27-41
Authors:  Kaynak,Erdener;  Chow,Clement S.F.;  Xie,Jason Z.
Favorite  |  View/Download:5/0  |  Submit date:2019/08/01
Carrefour  China  Coca-cola  Cultural Dimensions  Guanxi  Retailing  Slotting Allowances  
The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau Journal article
Asia Pacific Journal of Marketing and Logistics, 2015,Volume: 27,Issue: 1,Page: 23-39
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Winnie Mak
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Brand familiarity  Smoking Intent  Plain Packaging  Brand Likability  Cigarette Labeling  Lab Experiment  
Pattern of similarities/differences in time orientation and advertising attitudes: A cross-cultural comparison of Georgian and Macau consumers Journal article
Asia Pacific Journal of Marketing and Logistics, 2013,Volume: 25,Issue: 4,Page: 631-654
Authors:  Kaynak,Erdener;  Kara,Ali;  Chow,Clement S.F.;  Riza Apil,Ali
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Advertising  Consumer behaviour  Cultural values  Customer orientation  International advertising  
Time Orientation and Attitudes toward Advertising in a High-Context Culture: An Empirical Study of Macau Journal article
Journal of Asia-Pacific Business, 2013,Volume: 14,Issue: 2,Page: 88-106
Authors:  Kaynak, Erdener;  Kara, Ali;  Chow, Clement S. F.
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Channel power struggle between a manufacturer giant and a retailer giant in China: Who is the winner? Journal article
Competitiveness Review, 2011,Volume: 21,Issue: 3,Page: 306-321
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Cathy J. Yang
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Manufacturing Industries  Retailers  Channel Relationships  Influence  China