English | Traditional Chinese | Simplified Chinese

Search in the results

UM

Browse/Search Results:  1-10 of 12 Help

Selected(0)Clear Items/Page:    Sort:
Ranking of choice cues for smartphones using the Best–Worst scaling method Journal article
Asia Pacific Journal of Marketing and Logistics, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Pinto，Luis;  Kaynak，Erdener;  Chow，Clement S.F.;  Zhang，Lida L.
Favorite  |  View/Download：1/0  |  Submit date：2019/08/01
Best–Worst scaling method  Buying decision process  Chinese context  Product attributes  Ranking of importance  Smartphone  
Ranking of Choice Cues for Smartphones Using the Best-Worst Scaling Method Journal article
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Luis Pinto;  Erdener Kaynak;  Clement S.F. Chow;  Lida L. Zhang
Favorite  |  View/Download：0/0  |  Submit date：2019/09/17
Smartphone  Chinese Context  Best-worst Scaling Method  Buying Decision Process  Product Attributes  Ranking Of Importance  
Role of adaptive selling and customer orientation on salesperson performance: Evidence from two distinct markets of Europe and Asia Journal article
Journal of Transnational Management, 2016,Volume: 21,Issue: 2,Page: 62-83
Authors:  Kaynak，Erdener;  Kara，Ali;  Chow，Clement S.F.;  Laukkanen，Tommi
Favorite  |  View/Download：3/0  |  Submit date：2019/08/01
Adaptive selling  cross-country investigation  customer orientation  Finland  Macau  salesperson performance  
Particle size tailoring of ursolic acid nanosuspensions for improved anticancer activity by controlled antisolvent precipitation Journal article
International Journal of Pharmaceutics, 2015,Volume: 494,Issue: 1,Page: 479-489
Authors:  Wang Y.;  Song J.;  Chow S.F.;  Chow A.H.L.;  Zheng Y.
Favorite  |  View/Download：3/0  |  Submit date：2018/12/28
Antisolvent Nanoprecipitation  Breast Cancer  In-vitro Anticancer Activity  Multi-inlet Vortex Mixer (Mivm)  Nanoparticles  Ursolic Acid  
Slotting Allowances in China: Perspectives of a Large Manufacturer Versus a Large Retailer in the China Grocery Market Journal article
Journal of Marketing Channels, 2015,Volume: 22,Issue: 1,Page: 27-41
Authors:  Kaynak,Erdener;  Chow,Clement S.F.;  Xie,Jason Z.
Favorite  |  View/Download：6/0  |  Submit date：2019/08/01
Carrefour  China  Coca-cola  Cultural Dimensions  Guanxi  Retailing  Slotting Allowances  
The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau Journal article
Asia Pacific Journal of Marketing and Logistics, 2015,Volume: 27,Issue: 1,Page: 23-39
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Winnie Mak
Favorite  |  View/Download：1/0  |  Submit date：2019/09/17
Brand　familiarity  Smoking Intent  Plain Packaging  Brand Likability  Cigarette Labeling  Lab Experiment  
Pattern of similarities/differences in time orientation and advertising attitudes: A cross-cultural comparison of Georgian and Macau consumers Journal article
Asia Pacific Journal of Marketing and Logistics, 2013,Volume: 25,Issue: 4,Page: 631-654
Authors:  Kaynak，Erdener;  Kara，Ali;  Chow，Clement S.F.;  Riza Apil，Ali
Favorite  |  View/Download：0/0  |  Submit date：2019/08/01
Advertising  Consumer behaviour  Cultural values  Customer orientation  International advertising  
Channel power struggle between a manufacturer giant and a retailer giant in China: Who is the winner? Journal article
Competitiveness Review, 2011,Volume: 21,Issue: 3,Page: 306-321
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Cathy J. Yang
Favorite  |  View/Download：1/0  |  Submit date：2019/09/17
Manufacturing Industries  Retailers  Channel Relationships  Influence  China  
Segmenting the customer base in a CRM program according to customer tolerance to inferiority – A moderator of the service failure-customer dissatisfaction link Journal article
Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior, 2009,Volume: 22,Page: 68-87
Authors:  Zhang, Lingling.;  Lam, Long W.;  Chow, Clement S.F.
Favorite  |  View/Download：0/0  |  Submit date：2019/09/17
Global marketers' dilemma: Whether to translate the brand name into local language Journal article
Journal of Global Marketing, 2007,Volume: 20,Issue: 4,Page: 25-38
Authors:  Chow，Clement S.F.;  Tang，Esther P.Y.;  Fu，Isabel S.F.
Favorite  |  View/Download：0/0  |  Submit date：2019/08/01
Brand name translation  China market  Consumer involvement  Hedonism  Purchase intention