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Price Fairness in the Era of the Sharing Economy Journal article
Cornell Hospitality Quarterly, 2019,Volume: 60,Issue: 3,Page: 200-211
Authors:  Chark,Robin
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Behavioral Pricing  Price Fairness  Relationship Norms  Sharing Economy  
A Room of One’s Own: Need for Uniqueness Counters Online WoM Journal article
Cornell Hospitality Quarterly, 2019,Volume: 60,Issue: 3,Page: 216-232
Authors:  Chark,Robin;  Fong,Lawrence Hoc Nang;  Tang,Candy Mei Fung
Favorite  |  View/Download:8/0  |  Submit date:2019/08/02
Electronic Word Of Mouth  Need For Uniqueness  Nonconformity  Online Reviews  
The Bias of Size in Gambling Decisions: Evidence From a Casino Game Journal article
Cornell Hospitality Quarterly, 2018,Volume: 59,Issue: 1,Page: 78-84
Authors:  Fong,Davis Ka Chio;  Fong,Lawrence Hoc Nang;  Chark,Robin;  Chui,Peter Man Wai
Favorite  |  View/Download:9/0  |  Submit date:2019/08/02
Casino  Chinese  Cognitive Bias  Gambling  
Neuromarketing Book
2017
Authors:  Chark,Robin
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Computational substrates of social norm enforcement by unaffected third parties Journal article
NeuroImage, 2016,Volume: 129,Page: 95-104
Authors:  Zhong,Songfa;  Chark,Robin;  Hsu,Ming;  Chew,Soo Hong
Favorite  |  View/Download:3/0  |  Submit date:2019/08/02
Altruistic Punishment  Fmri  Social Norms  Ventromedial Prefrontal Cortex  
A neuroimaging study of preference for strategic uncertainty Journal article
Journal of Risk and Uncertainty, 2015,Volume: 50,Issue: 3,Page: 209-227
Authors:  Chark,Robin;  Chew,Soo Hong
Favorite  |  View/Download:3/0  |  Submit date:2019/08/02
Ambiguity Aversion  Decision Theory  Experimental Economics  Neuroeconomics  Source Preference  Strategic Uncertainty