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State-of-the-art social customer relationship management Journal article
Asia Pacific Journal of Tourism Research, 2018,Volume: 23,Issue: 5,Page: 423-436
Authors:  Chan,Irene Cheng Chu;  Fong,Davis Ka Chio;  Law,Rob;  Fong,Lawrence Hoc Nang
Favorite  |  View/Download:9/0  |  Submit date:2019/08/01
Crm  Customer Relationship Management  Review  Social Crm  Social Media  State-of-the-art  
The Mechanism that Links the Implicit Theories of Intelligence and Continuance of Information Technology: Evidence from the Use of Mobile Apps to Make Hotel Reservations Book chapter
出自: Information and Communication Technologies in Tourism 2018:Springer, Cham, 2018, 页码: 323-335
Authors:  Lawrence Hoc Nang Fong;  Irene Cheng Chu Chan;  Rob Law;  Tuan Phong Ly
Favorite  |  View/Download:0/0  |  Submit date:2019/10/03
Lay Theory  Tourism  Hotel  Smartphone Technology Adoption  Essentialism  
Systematic review of hospitality CRM research Journal article
INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2018,Volume: 30,Issue: 3,Page: 1686-1704
Authors:  Rob Law;  Davis Ka Chio Fong;  Irene Cheng Chu Chan;  Lawrence Hoc Nang Fong
Favorite  |  View/Download:17/0  |  Submit date:2018/10/30
Customer Relationship Management  Crm  Relationship Marketing  Review  Hospitality  
The effect of online reviews on hotel booking intention: The role of reader-reviewer similarity Journal article
International Journal of Hospitality Management, 2017,Volume: 66,Page: 54-65
Authors:  Irene Cheng Chu Chan;  Long W. Lam;  Cheris W.C. Chow;  Lawrence Hoc Nang Fong;  Rob Law
Favorite  |  View/Download:7/0  |  Submit date:2019/08/01
Review Valence  Booking Intention  Homophily Theory  Demographic And Preference Similarity