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Systematic review of hospitality CRM research Journal article
INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2018,Volume: 30,Issue: 3,Page: 1686-1704
Authors:  Rob Law;  Davis Ka Chio Fong;  Irene Cheng Chu Chan;  Lawrence Hoc Nang Fong
Favorite | View/Download:33/0 | TC[WOS]:13 TC[Scopus]:13 | Submit date:2018/10/30
Customer Relationship Management  Crm  Relationship Marketing  Review  Hospitality