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Ranking of Choice Cues for Smartphones Using the Best-Worst Scaling Method Journal article
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Luis Pinto;  Erdener Kaynak;  Clement S.F. Chow;  Lida L. Zhang
Favorite  |  View/Download:8/0  |  Submit date:2019/09/17
Smartphone  Chinese Context  Best-worst Scaling Method  Buying Decision Process  Product Attributes  Ranking Of Importance  
Slotting Allowances in China: Perspectives of a Large Manufacturer Versus a Large Retailer in the China Grocery Market Journal article
Journal of Marketing Channels, 2015,Volume: 22,Issue: 1,Page: 27-41
Authors:  Kaynak,Erdener;  Chow,Clement S.F.;  Xie,Jason Z.
Favorite  |  View/Download:11/0  |  Submit date:2019/08/01
Carrefour  China  Coca-cola  Cultural Dimensions  Guanxi  Retailing  Slotting Allowances  
The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau Journal article
Asia Pacific Journal of Marketing and Logistics, 2015,Volume: 27,Issue: 1,Page: 23-39
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Winnie Mak
Favorite  |  View/Download:7/0  |  Submit date:2019/09/17
Brand familiarity  Smoking Intent  Plain Packaging  Brand Likability  Cigarette Labeling  Lab Experiment  
Time Orientation and Attitudes toward Advertising in a High-Context Culture: An Empirical Study of Macau Journal article
Journal of Asia-Pacific Business, 2013,Volume: 14,Issue: 2,Page: 88-106
Authors:  Kaynak, Erdener;  Kara, Ali;  Chow, Clement S. F.
Favorite  |  View/Download:9/0  |  Submit date:2018/11/06
The Effect of the Latest Government Warning Format in Cigarette Labeling on Smoking Avoidance Behavior of Non-smoking Youngsters Conference paper
FLEXIBILITY, INNOVATION, AND ADDING VALUE AS DRIVERS OF GLOBAL COMPETITIVENESS: PRIVATE AND PUBLIC SECTOR CHALLENGES, Natl Taipei Univ, Taipei, PEOPLES R CHINA, JUN 25-29, 2013
Authors:  Mak, Winnie;  Kaynak, Erdener;  Chow, Clement S. F.
Favorite  |  View/Download:80/0  |  Submit date:2020/07/09
Channel power struggle between a manufacturer giant and a retailer giant in China: Who is the winner? Journal article
Competitiveness Review, 2011,Volume: 21,Issue: 3,Page: 306-321
Authors:  Clement S.F. Chow;  Erdener Kaynak;  Cathy J. Yang
Favorite  |  View/Download:4/0  |  Submit date:2019/09/17
Manufacturing Industries  Retailers  Channel Relationships  Influence  China