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Effects of Institutional Change Toward Modernization on Consumer's Responses to Sex-Appeal Advertising Conference paper
2010 AMA Educators' Proceedings: Enhancing Knowledge Development in Marketing, Boston, Massachusetts, USA, August 13-16, 2010
作者:  Chung-Leung Luk;  Cheris W.C. Chow;  Wendy W.N. Wan
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