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Ranking of Choice Cues for Smartphones Using the Best-Worst Scaling Method Journal article
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2019,Volume: 31,Issue: 1,Page: 223-245
Authors:  Luis Pinto;  Erdener Kaynak;  Clement S.F. Chow;  Lida L. Zhang
Favorite | View/Download:9/0 | TC[WOS]:4 TC[Scopus]:0 | Submit date:2019/09/17
Smartphone  Chinese Context  Best-worst Scaling Method  Buying Decision Process  Product Attributes  Ranking Of Importance  
Segmenting the customer base in a CRM program according to customer tolerance to inferiority – A moderator of the service failure-customer dissatisfaction link Journal article
Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior, 2009,Volume: 22,Page: 68-87
Authors:  Zhang, Lingling.;  Lam, Long W.;  Chow, Clement S.F.
Favorite | View/Download:4/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/09/17
Measuring Consumer Satisfaction and Dissatisfaction Intensities to Identify Satisfiers and Dissatisfiers Journal article
Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior, 2008,Volume: 21,Page: 66-79
Authors:  Clement Chow;  Lida Zhang
Favorite | View/Download:7/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/09/17