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Source Publication:Journal of Marketing Channels
Document Type:期刊论文
Language:英语
Community:工商管理學院
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Coping With Retail Giants: Gaining an Edge Over Discounters
Journal article
Journal of Marketing Channels, 2016,Volume: 23,Issue: 3,Page: 164-165
Authors:
Clement S. F. Chow
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Submit date:2020/07/09
Slotting Allowances in China: Perspectives of a Large Manufacturer Versus a Large Retailer in the China Grocery Market
Journal article
Journal of Marketing Channels, 2015,Volume: 22,Issue: 1,Page: 27-41
Authors:
Kaynak,Erdener
;
Chow,Clement S.F.
;
Xie,Jason Z.
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Submit date:2019/08/01
Carrefour
China
Coca-cola
Cultural Dimensions
Guanxi
Retailing
Slotting Allowances