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State-of-the-art social customer relationship management Journal article
Asia Pacific Journal of Tourism Research, 2018,Volume: 23,Issue: 5,Page: 423-436
Authors:  Chan,Irene Cheng Chu;  Fong,Davis Ka Chio;  Law,Rob;  Fong,Lawrence Hoc Nang
Favorite  |  View/Download:9/0  |  Submit date:2019/08/01
Crm  Customer Relationship Management  Review  Social Crm  Social Media  State-of-the-art  
The effect of user-generated content on consumer responses in hotels and restaurants A social communication framework Book chapter
出自: Routledge Handbook of Hospitality Marketing, London:Routledge, 2018, 页码: 551-561
Authors:  Lawrence Hoc Nang Fong
Favorite  |  View/Download:0/0  |  Submit date:2019/10/03
Word-of-mouth  Online Product Reviews  Source Credibility  Tourism  Hospitality  Media  Behavior  Booking  Ewom  Perceptions  
Asymmetry of Hotel Ratings on TripAdvisor: Evidence from Single- Versus Dual-Valence Reviews Journal article
JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT, 2017,Volume: 26,Issue: 1,Page: 67-82
Authors:  Fong, Lawrence Hoc Nang;  Lei, Soey Sut Ieng;  Law, Rob
Favorite  |  View/Download:10/0  |  Submit date:2018/10/30
Gender  Hotel  Online Review  Positive-negative Asymmetry  Review Ratings  Social Media  
Channels for Searching Hotel and Travel Information Book chapter
出自: Information and Communication Technologies in Tourism 2017:Springer International Publishing, 2017, 页码: 445-458
Authors:  Sunny Sun;  Rob Law;  Chris Luk;  Lawrence Hoc Nang Fong
Favorite  |  View/Download:0/0  |  Submit date:2019/10/03
Channels  Behaviour  Hotel And Travel Information  Information Search  
An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong Journal article
Asia Pacific Journal of Tourism Research, 2016,Volume: 21,Issue: 4,Page: 443-456
Authors:  Sun,Sunny;  Fong,Lawrence Hoc Nang;  Law,Rob;  Luk,Chris
Favorite  |  View/Download:3/0  |  Submit date:2019/08/02
Consumer Behavior  Hotel Information Search  Online  Prediction  Tracking  
Concerns of Integrated Resort Customers: Content Analysis of Reviews on TripAdvisor Journal article
Ereview of tourism research, 2016,Volume: 7,Page: 1-5
Authors:  Yongshi Huang;  Lawrence Hoc Nang Fong;  Rob Law
Favorite  |  View/Download:0/0  |  Submit date:2019/09/30
Integrated Resort  Comment Valence  Casino  Content Analysis  Social Media  Online Review