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Impact of hotel website quality on online booking intentions: ETrust as a mediator Journal article
International Journal of Hospitality Management, 2015,Volume: 47,Page: 108-115
Authors:  Wang,Liang;  Law,Rob;  Guillet,Basak Denizci;  Hung,Kam;  Fong,Davis Ka Chio
Favorite  |  View/Download:7/0  |  Submit date:2019/08/01
Etrust  Hotel Website Quality  Mediation Effect  Online Booking Intentions  
Branding destinations versus branding hotels in a gaming destination—Examining the nature and significance of co-branding effects in the case study of Macao Journal article
International Journal of Hospitality Management, 2012,Volume: 31,Issue: 2,Page: 554-563
Authors:  Leonardo (Don) A.N. Dioko;  Siu-Ian (Amy) So
Favorite  |  View/Download:2/0  |  Submit date:2019/10/24
Destination Branding  Tourism Marketing  Co-branding  Brand Equity  Brand Loyalty