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Pattern of similarities/differences in time orientation and advertising attitudes: A cross-cultural comparison of Georgian and Macau consumers Journal article
Asia Pacific Journal of Marketing and Logistics, 2013,Volume: 25,Issue: 4,Page: 631-654
Authors:  Kaynak,Erdener;  Kara,Ali;  Chow,Clement S.F.;  Riza Apil,Ali
Favorite  |  View/Download:0/0  |  Submit date:2019/08/01
Advertising  Consumer behaviour  Cultural values  Customer orientation  International advertising  
Pattern of Similarities/ Differences in Time Orientation and Advertising Attitudes: A Cross-Cultural Comparison of Georgian and Macau Consumers Journal article
Asia Pacific Journal of Marketing and Logistics, 2013,Volume: 25,Issue: 4,Page: 631-654
Authors:  Kaynak, E;  Kara, A;  Chow, C.S.F;  Apil, A.R
Favorite  |  View/Download:2/0  |  Submit date:2019/09/17
International Advertising  Consumer Behaviour  Cultural Values  Customer Orientation  Advertising