UM

Browse/Search Results:  1-4 of 4 Help

Selected(0)Clear Items/Page:    Sort:
Vlog and brand evaluations: the influence of parasocial interaction Journal article
Asia Pacific Journal of Marketing and Logistics, 2019,Volume: 31,Issue: 2,Page: 419-436
Authors:  Liu,Matthew Tingchi;  Liu,Yongdan;  Zhang,Lida L.
Favorite  |  View/Download:4/0  |  Submit date:2019/08/01
Brand affect  Brand management  Brand preference  Branding strategies  Celebrity endoresement  Consumer behaviour  Parasocial interaction  Perceived brand quality  Promotions management  Vlog  
Screen time relationship of Chinese parents and their children Journal article
CHILDREN AND YOUTH SERVICES REVIEW, 2018,Volume: 94,Page: 659-669
Authors:  Hu, Bi Ying;  Johnson, Gregory Kirk;  Wu, Huiping
Favorite  |  View/Download:12/0  |  Submit date:2019/01/17
Screen time  Preschool children  Parental restriction  Cognitive development  Social development  
Screen time relationship of Chinese parents and their children Journal article
Children and Youth Services Review, 2018,Volume: 94,Page: 659-669
Authors:  Hu,Bi Ying;  Johnson,Gregory Kirk;  Wu,Huiping
Favorite  |  View/Download:1/0  |  Submit date:2019/08/07
Cognitive development  Parental restriction  Preschool children  Screen time  Social development  
QoE Evaluation of Multimedia Services Based on Audiovisual Quality and User Interest Journal article
IEEE Transactions on Multimedia, 2016,Volume: 18,Issue: 3,Page: 444
Authors:  Song J.;  Yang F.;  Zhou Y.;  Wan S.;  Wu H.R.
Favorite  |  View/Download:5/0  |  Submit date:2018/10/30
Audiovisual Quality  Audiovisual Services  Quality Of Experience (Qoe)  User Interest  Viewing Behavior