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Monetization on Mobile Platforms: Balancing in-App Advertising and User Base Growth Journal article
PRODUCTION AND OPERATIONS MANAGEMENT, 2019,Volume: 28,Issue: 9,Page: 2202-2220
Authors:  Yonghua Ji;  Ruibing Wang;  Qinglong Gou
Favorite | View/Download:17/0 | TC[WOS]:3 TC[Scopus]:0 | Submit date:2020/04/02
Mobile Platforms  System Coordination  Differential Game  Mobile Apps  In-app Advertising  
Genetic and Genomic Consultation: Are We Ready for Direct-to-Consumer Telegenetics ? Journal article
FRONTIERS IN GENETICS, 2018,Volume: 9
Authors:  Du, Li;  Becher, Shmuel I.
Favorite | View/Download:9/0 | TC[WOS]:2 TC[Scopus]:0 | Submit date:2019/01/17
telegenetics  telegenomics  direct-to-consumer  genetic services  risks and benefits  privacy  informed consent  
Consumers' Perceptions About Pharmaceutical Care Provided by Community Pharmacists in China in Relation to Over-the-Counter Drugs: A Qualitative Study Journal article
INQUIRY-THE JOURNAL OF HEALTH CARE ORGANIZATION PROVISION AND FINANCING, 2018,Volume: 55
Authors:  Chen, Hong;  Ung, Carolina Oi Lam;  Chi, Peilian;  Wu, Jihong;  Tang, Daisheng;  Hu, Hao
View | Adobe PDF | Favorite | View/Download:506/16 | TC[WOS]:1 TC[Scopus]:0 | Submit date:2018/10/30
consumer  pharmaceutical care  community pharmacist  community pharmacy  China  qualitative  
Consumers' Perceptions About Pharmaceutical Care Provided by Community Pharmacists in China in Relation to Over-the-Counter Drugs: A Qualitative Study Journal article
INQUIRY-THE JOURNAL OF HEALTH CARE ORGANIZATION PROVISION AND FINANCING, 2018,Volume: 55
Authors:  Chen, Hong;  Ung, Carolina Oi Lam;  Chi, Peilian;  Wu, Jihong;  Tang, Daisheng;  Hu, Hao
View | Adobe PDF | Favorite | View/Download:512/17 | TC[WOS]:1 TC[Scopus]:0 | Submit date:2018/10/31
consumer  pharmaceutical care  community pharmacist  community pharmacy  China  qualitative  
Effects of functional green advertising on self and others Journal article
PSYCHOLOGY & MARKETING, 2018,Volume: 35,Issue: 5,Page: 368-382
Authors:  Mo, Ziying;  Liu, Matthew Tingchi;  Liu, Yongdan
Favorite | View/Download:33/0 | TC[WOS]:6 TC[Scopus]:0 | Submit date:2018/10/30
consumer environmental concern  green advertising  individualism-collectivism  third-person effect  
The modeling and analysis of the word-of-mouth marketing Journal article
PHYSICA A-STATISTICAL MECHANICS AND ITS APPLICATIONS, 2018,Volume: 493,Page: 1-16
Authors:  Li, Pengdeng;  Yang, Xiaofan;  Yang, Lu-Xing;  Xiong, Qingyu;  Wu, Yingbo;  Tang, Yuan Yan
Favorite | View/Download:29/0 | TC[WOS]:11 TC[Scopus]:0 | Submit date:2018/10/30
Word-of-mouth Marketing  Overall Profit  Differential Dynamical System  Equilibrium  Global Attractivity  
Internationalization of traditional Chinese medicine: current international market, internationalization challenges and prospective suggestions Journal article
CHINESE MEDICINE, 2018,Volume: 13
Authors:  Lin, Annie Xianghong;  Chan, Ging;  Hu, Yuanjia;  Ouyang, Defang;  Ung, Carolina Oi Lam;  Shi, Luwen;  Hu, Hao
View | Adobe PDF | Favorite | View/Download:503/8 | TC[WOS]:24 TC[Scopus]:0 | Submit date:2018/10/30
Tcm  Internationalization  International Market  Quality Control  Standardization  
Examining the role of wechat in advertising Book
2017
Authors:  Yao,Qi;  Wu,Mei
Favorite | View/Download:9/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/06/19
Location-aware mobile media and advertising: A Chinese case Book
2017
Authors:  Wu,Mei;  Yao,Qi
Favorite | View/Download:6/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/06/19
Location-aware mobile media and advertising: A Chinese case Book chapter
出自: Interdisciplinary Mobile Media and Communications: Social, Political, and Economic Implications, United States of America:IGI Global, 2017, 页码: 228-244
Authors:  Wu,Mei;  Yao,Qi
Favorite | View/Download:9/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2019/06/18