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Standing out from the crowd – An investigation of the signal attributes of Airbnb listings Journal article
International Journal of Contemporary Hospitality Management, 2019,Volume: 32
Authors:  Bin Yao;  Richard T.R. Qiu;  Daisy X.F. Fan;  Anyu Liu;  Dimitrios Buhalis
View  |  Adobe PDF(493Kb)  |  Favorite  |  View/Download:240/12  |  Submit date:2019/09/10
Signaling Theory  Big Data  Airbnb  Binomial Logistic Model  Booking Probability  Sequential Bayesian Updating  Sharing Economy  
Do perceived CSR initiatives enhance customer preference and loyalty in casinos? Journal article
International Journal of Contemporary Hospitality Management, 2014,Volume: 26,Issue: 7,Page: 1024-1045
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Rongwei,Chu;  Tseng,Ting Hsiang
Favorite  |  View/Download:8/0  |  Submit date:2019/08/01
Brand preference  Branding  Casinos  Consumer behavior  Corporate social responsibility  CSR initiatives  Customer loyalty  Macau  Premium customers  Relationship marketing  Responsibility  Service industry  
Do perceived CSR initiatives enhance customer preference and loyalty in casinos? Journal article
International Journal of Contemporary Hospitality Management, 2014,Volume: 26,Issue: 7,Page: 1024-1045
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Rongwei,Chu;  Tseng,Ting Hsiang
Favorite  |  View/Download:4/0  |  Submit date:2019/08/15
Brand preference  Branding  Casinos  Consumer behavior  Corporate social responsibility  CSR initiatives  Customer loyalty  Macau  Premium customers  Relationship marketing  Responsibility  Service industry  
Do perceived CSR initiatives enhance customer preference and loyalty in casinos? Journal article
International Journal of Contemporary Hospitality Management, 2014,Volume: 26,Issue: 7,Page: 1024-1045
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Rongwei,Chu;  Tseng,Ting Hsiang
Favorite  |  View/Download:3/0  |  Submit date:2019/08/15
Brand preference  Branding  Casinos  Consumer behavior  Corporate social responsibility  CSR initiatives  Customer loyalty  Macau  Premium customers  Relationship marketing  Responsibility  Service industry  
Popularity and customer preferences for over-the-counter Chinese medicines perceived by community pharmacists in Shanghai and Guangzhou: A questionnaire survey study Journal article
Chinese Medicine (United Kingdom), 2014,Volume: 9,Issue: 1
Authors:  Ge S.;  He T.-T.;  Hu H.
Favorite  |  View/Download:8/0  |  Submit date:2018/12/28
Chinese Medicine  Community Pharmacy  Community Pharmacist  Customer Preference  Medical Factor  
Can a socially responsible casino better retain its management staff? From an internal customer perspective Journal article
Asia Pacific Journal of Marketing and Logistics, 2014,Volume: 26,Issue: 4,Page: 520-539
Authors:  Liu,Matthew;  Wong,Ipkin Anthony;  Chu,Rongwei;  Shi,Guicheng James;  Brock,James L.;  Tseng,Ting Hsiang
Favorite  |  View/Download:16/0  |  Submit date:2019/08/01
Chinese management and leadership  Corporate social responsibility  Gaming research  
The impact of corporate social responsibility (CSR) performance and perceived brand quality on customer-based brand preference Journal article
Journal of Services Marketing, 2014,Volume: 28,Issue: 3,Page: 181-194
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Shi,Guicheng;  Chu,Rongwei;  Brock,James L.
Favorite  |  View/Download:3/0  |  Submit date:2019/08/01
Brand preference  CSR performance  Hotel  Perceived brand quality  
The impact of corporate social responsibility (CSR) performance and perceived brand quality on customer-based brand preference Journal article
Journal of Services Marketing, 2014,Volume: 28,Issue: 3,Page: 181-194
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Shi,Guicheng;  Chu,Rongwei;  Brock,James L.
Favorite  |  View/Download:3/0  |  Submit date:2019/08/15
Brand preference  CSR performance  Hotel  Perceived brand quality  
The impact of corporate social responsibility (CSR) performance and perceived brand quality on customer-based brand preference Journal article
Journal of Services Marketing, 2014,Volume: 28,Issue: 3,Page: 181-194
Authors:  Liu,Matthew Tingchi;  Wong,Ipkin Anthony;  Shi,Guicheng;  Chu,Rongwei;  Brock,James L.
Favorite  |  View/Download:2/0  |  Submit date:2019/08/15
Brand preference  CSR performance  Hotel  Perceived brand quality  
The impact of corporate social responsibility (CSR) performance and perceived brand quality on customer-based brand preference Journal article
Journal of Services Marketing, 2014,Volume: 28,Issue: 3,Page: 181
Authors:  Liu M.T.;  Wong I.A.;  Shi G.;  Chu R.;  Brock J.L.
Favorite  |  View/Download:13/0  |  Submit date:2018/10/30
Brand preference  CSR performance  Hotel  Perceived brand quality