UM

Browse/Search Results:  1-8 of 8 Help

Selected(0)Clear Items/Page:    Sort:
An Examination of Sina Weibo Travel Blogs’Influence on Sentiment towards Hotel Accommodation in Macao Journal article
Journal of China tourism research, 2018,Volume: 14,Issue: 2,Page: 146-157
Authors:  Glenn McCartney;  Rowena Pao Cheng Pek
Favorite  |  View/Download:3/0  |  Submit date:2019/09/12
Chinese Social Media  Weibo  Key Opinion Leaders  Accommodation Purchase  Blog  
The role of travel experience in the structural relationships among tourists’ perceived image, satisfaction, and behavioral intentions Journal article
TOURISM AND HOSPITALITY RESEARCH, 2017,Volume: 17,Issue: 2,Page: 135-146
Authors:  Liu, Xiaoming;  Li, Jun (Justin);  Kim, Woo Gon
Favorite  |  View/Download:2/0  |  Submit date:2019/10/17
Moderator Effect  Behavioral Intention  Measurement Invariance Test  Travel Experience  Destination Image  Satisfaction  
An examination of the pull and push factors influencing hotel selection by Chinese outbound travelers Journal article
International Journal of Tourism Sciences, 2016,Volume: 16,Issue: 1-2,Page: 41-59
Authors:  Glenn Mccartney;  ZhuYing Ge
Favorite  |  View/Download:2/0  |  Submit date:2019/09/12
Casino  Integrated Resort  Hotel Marketing  Chinese Traveler  Push And Pull Influences  
Travel Behaviors of Mainland Chinese Visitors to Macao Journal article
Journal of Travel and Tourism Marketing, 2016,Volume: 33,Issue: 6,Page: 854-866
Authors:  Wang,Liang;  Fong,Davis;  Law,Rob
Favorite  |  View/Download:5/0  |  Submit date:2019/08/01
Macao  Mainland Chinese Visitors  Travel Behaviors  Variations  
How Customer Experience Affects the Customer-Based Brand Equity for Tourism Destinations Journal article
Journal of Travel and Tourism Marketing, 2015,Volume: 32,Page: S97-S113
Authors:  Yang,Yan;  Liu,Xiaoming;  Li,Jun
Favorite  |  View/Download:1/0  |  Submit date:2019/08/15
Customer experience (CE)  customer-based brand equity for tourism destination (CBBETD)  Mainland Chinese outbound tourists  service performance  word-of-mouth (WOM)  
Travel Arrangement as a Moderator in Image-Satisfaction-Behavior Relations: An Investigation of Chinese Outbound Travelers Journal article
JOURNAL OF VACATION MARKETING, 2015,Volume: 21,Issue: 3,Page: 225-236
Authors:  Xiaoming Liu;  Jun Justin Li;  Yan Yang
Favorite  |  View/Download:2/0  |  Submit date:2019/10/17
Behavioral Intentions  Travel Arrangement  Destination Image  Moderator Effect  Overall Satisfaction  
Travel arrangement as a moderator in image–satisfaction–behavior relations: An investigation of Chinese outbound travelers Journal article
Journal of Vacation Marketing, 2015,Volume: 21,Issue: 3,Page: 225
Authors:  Liu X.;  Li J.J.;  Yang Y.
Favorite  |  View/Download:2/0  |  Submit date:2018/10/30
Behavioral intentions  destination image  moderator effect  overall satisfaction  travel arrangement  
Influencing Chinese travel decisions: The impact of celebrity endorsement advertising on the Chinese traveler to Macao Journal article
Journal of Vacation Marketing, 2014,Volume: 20,Issue: 3,Page: 253-266
Authors:  Glenn McCartney;  Jose Ferreira Pinto
Favorite  |  View/Download:2/0  |  Submit date:2019/09/12
Celebrity Endorsement  Chinese Outbound Travel  Co-branding  Destination Selection  Social Media