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To be or not to be? Addressing the ethical void in Macao's tourism and casino development
Glenn McCartney
2015
Source PublicationTOURISM REVIEW
ISSN1660-5373
Volume70Issue:2Pages:150-162
Abstract

Purpose – The purpose of this paper is to examine the level of ethics and codes of responsible behaviour in Macao’s casino tourism industry given its global leadership position in gaming, with suggestions on a way forward toward ethical tourism integration. Design/methodology/approach – The research examined the corporate mission statements of Macao’s casino concessionaires with regards to social message content as well as social outcomes to date within Macao’s various tourism stakeholders. Relevant literature on cross-sector social partnership was examined as a possible consideration for Macao’s tourism industry. Findings – Despite generating the world’s largest gaming revenues and tourism revenue contribution to gross domestic product, there are limited codes of ethics and an agreed level of acceptable behaviour and responsibility throughout Macao’s tourism and hospitality industry. This is further amplified by Macao’s small landmass, limited workforce pool, increasing tourism arrivals and a vast dependency on imports, creating a constant battle for resources and added pressure on its community and natural environment. Social implications – There are possible conflicts between Western casino compliance issues within those of Chinese business cultural practices. It is suggested that greater appreciation of this cultural and community setting is required to realistically adopt ethical codes. Originality/value – There has been limited discussion within Macao’s tourism industry on establishing a definition and scope for a code of ethics. Given the numbers participating and financial liquidity in Macao’s tourism system, the paper highlights the need for codes of ethics adoption, suggesting a cross-sector social partnership mechanism.

KeywordTourism Casino Tourism Development Cultural Business Practices Cross-sector Social Partnerships Code Of Ethics Macao Cotai Strip
DOIhttp:/dx.doi.org/10.1108/TR-08-2014-0045
Language英语
WOS Research AreaSocial Sciences - Other Topics
WOS SubjectHospitality, Leisure, Sport & Tourism
WOS IDWOS:000216251700005
PublisherEMERALD GROUP PUBLISHING LTD, HOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND
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Cited Times [WOS]:2   [WOS Record]     [Related Records in WOS]
Document TypeJournal article
CollectionFaculty of Business Administration
DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT
Corresponding AuthorGlenn McCartney
AffiliationUniversity of Macau, Hengqin Island, Macau
First Author AffilicationUniversity of Macau
Corresponding Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Glenn McCartney. To be or not to be? Addressing the ethical void in Macao's tourism and casino development[J]. TOURISM REVIEW,2015,70(2):150-162.
APA Glenn McCartney.(2015).To be or not to be? Addressing the ethical void in Macao's tourism and casino development.TOURISM REVIEW,70(2),150-162.
MLA Glenn McCartney."To be or not to be? Addressing the ethical void in Macao's tourism and casino development".TOURISM REVIEW 70.2(2015):150-162.
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