UM  > 工商管理學院  > 管理及巿場學系
Internationalization of Chinese Firms: From Isomorphism to Strategic Responses
Veronica Fong; Jacky Hong
2012
Conference NameThe SMS Special Conference: Competing and Cooperating in and for China
Source PublicationThe proceeding of SMS Special Conference: Competing and Cooperating in and for China
Conference DateDecember 14-16, 2012
Conference PlaceGuangzhou, China
Abstract

International business scholars have traditionally drawn on neo-institutional
theory to explain the survival and growth of multinational corporations,
stressing the importance of various isomorphic forces and influences. A new
perspective has emerged in which the role of agency in effecting, transforming
and maintaining institutions and organizational fields is emphasized. The
objective of present paper is to explore how the internationalization process
can be adopted as a strategic response to mitigate the institutional pressures
from domestic environment with a specific reference to the case of Chinese
MNCs. The findings of the unique ways that Chinese MNCs can react and
develop new ‘rules of the game’ toward their societal organizations will
enrich our understanding about the co-evolutionary process between MNCs
and their institutional environment.

Language英语
Fulltext Access
Document TypeConference paper
CollectionDEPARTMENT OF MANAGEMENT AND MARKETING
AffiliationUniversity of Macau
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Veronica Fong,Jacky Hong. Internationalization of Chinese Firms: From Isomorphism to Strategic Responses[C],2012.
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