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Relationships Between Sachet-Product Usage/Attitudes and Consumer Characteristics
Chanthika Pornpitakpan1; Qiuling Li1; Joseph Sy-Changco1; Junsong Chen2
2016
Conference Name2016 INFORMS Marketing Science Conference
Source PublicationProceedings of 2016 INFORMS Marketing Science Conference
Conference DateJune 16-18, 2016
Conference PlaceShanghai, China
Language英语
Fulltext Access
Document TypeConference paper
CollectionFaculty of Business Administration
DEPARTMENT OF MANAGEMENT AND MARKETING
Affiliation1.University of Macau, Macau
2.East China University of Science and Technology, China
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Chanthika Pornpitakpan,Qiuling Li,Joseph Sy-Changco,et al. Relationships Between Sachet-Product Usage/Attitudes and Consumer Characteristics[C],2016.
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