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Dynamic Pricing Strategies for Stable Production Plans
Gunnar Feldmann1; Abhijit Deshmukh1; Zhaotong Lian2
2002
Conference NameIIE annual conference and exhibition
Source PublicationProceedings of Annual IIE Conference and Exhibition
Conference Date2002
Conference Place-
Abstract

This paper addresses a dynamic pricing model for non-perishable products in the presence of stable productions plans. We consider a firm trying to maximize profits over a finite time horizon. The pricing mechanism incorporates a reference price function to predict the customers response to changes in price. Computational results presented in this paper compare the profit generated from fixed and dynamic pricing strategies.

KeywordDynamic Pricing, Reference Price, Stable Production Plans
Language英语
Fulltext Access
Document TypeConference paper
CollectionDEPARTMENT OF ACCOUNTING AND INFORMATION MANAGEMENT
Affiliation1.Department of Mechanical and Industrial Engineering, University of Massachusetts
2.Faculty of Business Administration, University of Macau
Recommended Citation
GB/T 7714
Gunnar Feldmann,Abhijit Deshmukh,Zhaotong Lian. Dynamic Pricing Strategies for Stable Production Plans[C],2002.
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