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How Firm Capabilities Matter in Region-Global Geographic Expansion? (WITHDRAWN)
Jie Wu1; Nitin Pangarkar2
2013-01
Conference NameThe 73rd Annual Meeting of the Academy of Management
Source PublicationAcademy of Management Proceedings
Volume2013
Issue1
Conference DateAugust 1-5, 2013
Conference PlaceLake Buena Vista (Orlando), FL, USA
Abstract

This study links regional diversification to global diversification and examines the moderating role of firm-specific technological and marketing capabilities in this relationship. Drawing on the organizational learning theory and the resources/capabilities view, this study develops and tests hypotheses on a sample of 687 manufacturing firms across multiple industries in China. Our analysis reveals that: regional diversification has a positive impact on global diversification, both technological capability and marketing capability positively moderate the effect of regional diversification on global diversification, and, interestingly, this interactive effect is stronger for marketing capability than for technological capability.

DOIhttps://doi.org/10.5465/ambpp.2013.10642abstract
Language英语
Fulltext Access
Citation statistics
Document TypeConference paper
CollectionDEPARTMENT OF MANAGEMENT AND MARKETING
Affiliation1.University of Macau
2.National University of Singapore
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Jie Wu,Nitin Pangarkar. How Firm Capabilities Matter in Region-Global Geographic Expansion? (WITHDRAWN)[C],2013.
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