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External Learning and NPI in High-tech Industries: Moderating Role of Implementation Speed and Process Control
Fang Qian; Linda Chen
2016
Conference Name2016 SMS Special Conference Hong Kong
Source PublicationConference Program of 2016 SMS Special Conference Hong Kong
Pages31
Conference DateDecember 10-12, 2016
Conference PlaceHong Kong
Abstract

Previous work on organizational learning's driving role in new product innovativeness (NPI) has focused either on learning as a whole or internal learning. Meanwhile, implementation issue of organizational learning strategy towards innovation performance has been less emphasized by scholars. Based on a dichotomy of knowledge content, this study examines how two types of external learning (i.e. technical learning and managerial learning) affect NPI, and further assesses whether such effects are conditional on implementation speed and Process control. Our research aims to add values to interpret innovation oriented organizational learning via a contingency perspective of implementation in emerging market, such as China.

Language英语
Fulltext Access
Document TypeConference paper
CollectionDEPARTMENT OF MANAGEMENT AND MARKETING
AffiliationUniversity of Macau
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Fang Qian,Linda Chen. External Learning and NPI in High-tech Industries: Moderating Role of Implementation Speed and Process Control[C],2016:31.
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